BABYMETAL Works with WeTransfer to Pick Cover Art for Limited Edition Release

Popular Japanese pop-metal group BABYMETAL used the service to pick the mascot cover art for a limited edition release.

WeTransfer, a leading provider of creative productivity tools, today announced its new global brand campaign, “Together We Make.” The campaign tells stories from creatives around the globe as they bring their ideas to life, with a little help from WeTransfer. The campaign explores the creative process through the eyes of an idea as it grows from concept to reality and ultimately comes to life in the real world.

Viewers will experience the creative and collaborative process behind designing and producing both an album cover and a fashion show. Explore how BABYMETAL, a popular Japanese pop-metal group, picks the mascot cover art for a limited edition release through a seamless feedback experience.