Modern industrial act 3TEETH has re-entered the conversation of our tortured reality with “Merchant Of The Void.” Released today, the band’s brand-new single is the first in a series of monthly teases leading up to their anticipated new album coming soon via Century Media Records.
As A.I. takes over, banks collapse, climates further spiral out of control and humans grapple with an existential living nightmare, 3TEETH is laying it out straight with a brutal new outlook on track “Merchant Of The Void,” revealing their first salvo into a new era of sonic exploration.
The track comes alongside a stunning graphic video from one of Hollywood’s leading animators Matteo Santoro (who grew up with 3TEETH frontman Alexis Mincolla) producing a visually epic piece that takes viewers on a space-folding journey into hyper-consumerism on a Lovecraftian scale.
The gut-punch song pairs the band’s trademark gritty electro-industrial metal alchemy with ruminations on the self-destructive path humanity has been treading on, as described by frontman and creative lead Alexis Mincolla :
“Amidst the numbing pulse of hypermodernity, the insatiable appetite of data commodification devours our sense of meaning. The undead march of materialism eventually renders the human subject an automaton, desperately grasping for the ephemeral junk 2.0 to fill the abyss of existential emptiness. The self devolves into a mere echo, a ghostly specter caught in the whirlwind of techno-capital acceleration, the very essence of its being devoured by the machinery of its own weaponized desires. If the future eludes your vision, fear not, The Merchant of The Void is standing by and eager to sell it to you. Welcome to the cold descent into the black hole of total absolute commodification. In the words of William S. Burrough ‘The junk merchant doesn’t sell his product to the consumer, he sells the consumer to his product. He does not improve and simplify his merchandise. He degrades and simplifies the client.”
“Merchant of The Void” follows previously released track “Paralyze” (featuring Ho99o9), both of which hail from 3TEETH’s much-anticipated fourth album, forthcoming via Century Media Records (more details to be announced soon).
